"What is Your Why??"

You've probably been questioned about this more than once and I can't recall how long it took me to truly understand what that question meant.

You see your why is what inspires and really drives you on.

If it's strong enough, you will do absolutely whatever is required to create the success that you crave for yourself.

Likewise if it's not strong enough, this business is so hard that you may well become one of those who fall by the wayside.

When you're new to internet marketing it's easy to get absorbed by the idea of making heaps of money and that's a factor that not many of us don't have as one aspect of our incentive for doing this business. Yet that aim alone will not be enough to maintain you and keep you picking yourself up, brushing yourself off and moving forward when the going gets arduous..

Your why has to be an internal factor, for it to drive you hard enough to keep pushing you onwards when all you want to do is sit in the corner and lick your wounds, it has to be something that you get real emotional about in it's own right, something that makes you feel exceptional regardless of whether you have enough money to live on.

Finding your why is what enables you to stop chasing people and start drawing them to you, when you identify what makes you tick, what really inspires you and you tap into that, others recognise the confidence and the enhanced self awareness that fosters and they begin to be drawn by that confidence.

When you first began, were you told to draw up your warm list and approach them (family, friends, work colleagues), that's desperate, and it's a sure fire way to get those people switched off and avoiding you. Sure if you're fortunate you may have several people on that list who are fired up and agreeable to do whatever it takes, but in all fairness, aren't there far more people on that list who switch off the minute that you start talking about your business? Learn to avoid them before they start to avoid you and establish you as the guy or gal that they least want to spend time with.

It's important for you to take control of the situation if you want to stop chasing & start attracting prospects to you - make a conscious choice to spend time and energy on people who want to move along with you rather than those who require so much support to take a step or two that they lure you backwards constantly.

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